Category: Usability / UX

AI for ecommerce

AI for eCommerce

How Can AI Help Your Subscription Store? We often hear about the revolutionary new AI technologies that will transform our lives in the future. But what does this mean for your subscription store today? Without delving into the complexities of machine learning, deep learning, and other AI technologies — topics
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Why Traffic Alone Isn’t Enough to Grow Your eCommerce Store

What’s this conversion anyway?

Why Traffic Alone Isn’t Enough to Grow Your eCommerce Store The Conversion Mistake New Store Owners Make Many store owners who are new to eCommerce think that traffic to their store is the most important thing. They spend most of their time pursuing various sources of traffic but they ignore
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store checkout problems in numbers

Store Checkout Problems in Numbers

Why Do So Many Shoppers Abandon Checkout? It is stated that as many 68% of store visitors who leave store w/o buying it at checkout. This is really bad because most of it is preventable. In this post I list most common reasons why people leave. Statistics are from a
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how good usability increases conversions

How Good Usability Increases Conversion

Why Usability Matters for Your Online Store What Is Software Usability? Software usability, including online stores, is an aspect of design that has a profound effect on how users experience your store. Characteristics of good usability are attributes such as intuitive, easy to use, and natural. These desirable characteristics are
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