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AI in eCommerce

AI in eCommerce
We often hear about the revolutionary new AI technologies that will transform our lives in the future. But what does this mean for your subscription store today? Without delving into the complexities of machine learning, deep learning, and other AI technologies — topics you can explore elsewhere — let’s look at some practical applications. **Customer…
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Analytics, Artificial Intelligence, Conversion, Mobile, Newest, Order Management, Payments, Technology, Usability / UX
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Subscription eCommerce

CEO of Carthook, a popular Shopify plugin that provides ability for store to offer upsells in checkout, has before starting this company ran an online store business for which he famously said “If I was starting my online store again, I would insist with my partners that we sell everything as a subscription”. Subscriptions provide…
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Conversion, E-Commerce 101, Newest, Stores
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Price vs. Value

Every day I go on some online marketplace where I bid on projects. This is one my marketing activities that complements my reaching out to prospects directly. It is a crazy place - this marketplace, let me tell you. People bid there $500 for a $5,000 dollar project. It makes me think how can I…
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Marketing
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Pricing of Products

Pricing of Products
Pricing of products is as much science as it is an art. Generally there are 2 types of products - commodity and more or less unique. Apparel is more unique unless you are selling known brand who's same products you can find at many other retailers. Definition of commodity is that same product is available…
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Marketing
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