Yearly Archives: 2025

Is D2C for you?

Is D2C for you?
Direct-to-consumer (DTC) eCommerce is unique because it allows brands to sell directly to customers without relying on third-party retailers or marketplaces. This approach offers several distinctive advantages: 1. **Brand Control:** DTC brands maintain full control over their branding, messaging, customer experience, and pricing, enabling a more personalized and authentic connection with consumers. 2. **Data Ownership:**…
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Retaining Subscribers

Retaining Subscribers
Retaining customers is unique to subscription stores. While driving traffic to a store and converting visitors into buyers is common for all online businesses, retention is an additional aspect that subscription stores must focus on to fully realize their potential. Customers churn for various reasons, and it is the seller's responsibility to try to prevent…
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Newest, Stores, Subscriptions
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AI for eCommerce

AI for eCommerce
We often hear about the revolutionary new AI technologies that will transform our lives in the future. But what does this mean for your subscription store today? Without delving into the complexities of machine learning, deep learning, and other AI technologies — topics you can explore elsewhere — let’s look at some practical applications. **Customer…
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Analytics, Artificial Intelligence, Conversion, Mobile, Newest, Order Management, Payments, Technology, Usability / UX
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